Raising What Women Get Paid

Raising What Women Get Paid

Dear Brilliant Woman, There’s a shocking new study on women and money, in the workplace: According to AAUW, women will get paid equally as the men (who do the same jobs as you)… (are you sitting down?) …in just another 124 years. That’s right women, we’re “just” another one hundred and

Are You Wasting Your Money On Marketing?

Are You Resisting Change?

An effective marketing plan is an important aspect for any business, large or small. The questions I am most often asked by my coaching clients are all about marketing. Where do I start? How much should I spend on what? How do I know if it's working?   I love this story from Dan Kennedy, one

Pricing Your Photography Work

Photoshelter, in partnership with Wonderful Machine, just launched a new white paper about pricing your photography work. Photographers can get tips to connect with news clients and publications, learn what fees and terms to expect, plus get negotiating pointers and resources to help build their

My New Fake Artist Portfolio

Don't worry if your work isn't that good yet because there is a new service out there. One that creates a fake artist portfolio. My friend and photographer Sharon Cavanagh posted this in the APA Facebook group. After I read it - I was outraged. Royal College of Art student Sures Kumar wrote a

How to Build a Successful Brand

How to build a brand photobizcoach

By Guest Blogger Davison Williams Are you in the process of building your brand? If you want a brand that lasts, it is going to take time. Not only do you need to offer a great product, a solid service, and a fair price, you need a solid brand that embodies your company’s identity as a whole.

What’s Your Business Plan?


As all my clients know I am a firm believer on have a good plan in place and part of having a good plan is having a great business plan. A good photography business plan includes a good marketing strategy, ways to find new business, how to get repeat business and a lot more. Most people are afraid

LinkedIn – What Mistakes You Need To Avoid

LinkedIn is one of those things. Love it or hate - there is no way to get around using LinkedIn as a photography business professional. Because LinkedIn does such excellent SEO very often your LinkedIn profile shows up in Google searches. For that reason alone it has to be flawless. Another reason

What Is Branding and What Goes Into It?


This past week I went on a vlog bonanza! Below please find your first one about branding. Client, photographer and avid blog reader Momi asked this question: What goes into Branding? Listen to the answer in the video below: By the way, did you know that we have over 155,000 YouTube channel

Put your photography business on steroids!

What and whom do I need to set up my business properly? That was a question a coaching client asked me yesterday. I've made it easy for you and put everything in this month's Tip Sheet. You can download, print and pin it on your wall or above the dog's food bowl. Set up your photography business

The Pressure Of Being Creative On Demand In Photography


(c) Guest blogger Cristiano Burmester from Brazil writes for PhotoBizCoach.com In today’s competitive and image saturated market, the pressure upon photographers for being constantly creative can be overwhelming.  Being a photographer myself for quite sometime, I have felt and dealt with that in

SEO and Google Rankings for photographers


Here Is Your Easy Button For SEO and Google Rankings Just a moment ago I finished a great call on SEO with Ted VanCleave and myself, your PhotoBizCoach. We had a couple hundred creative professionals on our webinar about the photography business. If you were on the call I want to thank you for

ASPP Special Notice from the Executive Director

ASPP party Kopeikin Gallery PhotoBizCoach Beate

ASPP Membership Now Offering Press Release Submission to 4500 Image Buyers! During the last ASPP event in Los Angeles at the Kopeikin Gallery (picture above) Executive Director Jain Lemos (picture below with me and Lorraine Triolo) filled me in on a great new benefit the ASPP offers to it's

15th Annual Face/Off From Smashbox

I've been busy. Watch this short video from last week's huge party at Smashbox/Quixote Studios in Hollywood. The video includes a special message from CEO Mikel Elliott. For the future, I recommend the Face/Off competition to any of you who are aspiring to get your work seen. With over 1700 people

We Are All In Trouble, Trademark Protection Gone Wild

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(Screenshot from their Facebook page) In September a lawsuit was filed against Getty images. You can find the filing right here.  The Car Refreshener Corporation filed a lawsuit for Trademark violation of the famous Pine Tree shape. The image(s) in question show a photo taken from the inside of a

I Am Gloating Over This One…

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This one is so good that I looked up the dictionary meaning and it confirms just how I feel: Contemplate or dwell on one's own success or another's misfortune with malignant pleasure.   It's a success!         I am proudly announcing the launch of

Beware of Photography Schools


Reading this article in PDN today made me sick to my stomach. When it comes to photography schools people have divided feelings about them. And some have been under fire. Brooks Institute was sued a few years ago and now the Art Institute is being investigated. Please read the PDN article . I

How To Look Good (Online)

Here are a couple of essential tips to having a memorable online presence. Show me what you got by joining our Facebook group or "Photography Business" on LinkedIn. If you have a tip or trick that you'd like to share please put it in the comments. I'd love to hear from you what works for you.